sâmbătă, ianuarie 27, 2007

dental spider care



Copy: Perfect to capture food.


Agency: JWT
Creative Director: Pietro Maestri
Art director: Hugo Gallardo
Copywriter: Paolo Cesano



dental floss as a trap for food. though if you use the word capture you kind of think about: running after, grabbing by the hair and hitting with a club kind of a capture. da recunosc abia am vazut apocalypto.

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