say uncle!

have you ever played that game where someone bends your arm behind your back harder and harder until you say uncle? if you say it they have all the power, so you suck it up and shut up. this is - i know - pathetic and yet i am playing. i am at the height of my game because i usually refuse to say uncle just because that is the way i am. i hold the power without even knowing. now i do know and i'm not saying a word. you can throw a bunch of olive branches in the game, a white flag the answer is still silence. you will say uncle because at the end of the day you need me more. and you should know it.

if i had it my way

at my exam yesterday, i was confronted with a simple question: acting as a teacher what would you have done in my position? those who know one or two things about Romanian education know that asking your students for opinions on the quality of the courses is a rare event. more so is a teacher asking for pointers from students.

as i was furious for spending my whole day sitting around like an idiot instead of doing me stuff i refused to spend 10 more minutes to complete the questionnaire. then on my way home i started thinking about what would happen if i had it my way. oh, if i had it my way i wouldn't have taken the course. if i had it my way i would get smarter just by looking at the gazillion books i should (have) read. if i had it way way they would actually make sense.

generally, if i had it my way snow would never get dirty, the people i care about would never get, hurt, the subway wouldn't smell. you know little things that, if i had it my way, wouldn't be so small. if i had it my way i wouldn't be the other person one uses to get over pains, because as the scars heal the other person without even wanting it, does nothing but remind one's past.

keep taking things on faith

am avut asa o saptamana minunata. nu ca s-ar fi petrecut ceva extraordinar. it was just good - bruce almighty goooood!

duminica m-am simtit cool, ascultator de muzici rare in green.

miercuri am fost sarcastica si impotriva orice cu ada milea. joi am fost boema si altfel la kumm. vineri m-am simtit ca un adolescent cu ceva gusturi muzicale la vita de vie. banuiesc ca unul din avantajele lui nu stiu cine sunt e ca pot fi oricine vreau sa fiu in momentul cu pricina.

singura problema nerezolvata e puiul pe care l-am cumparat din carrefour. un pui intreg, prajit doar pentru mine.

revin. in sera asta, in sera asta nu stiu cine sunt asa ca mergem la grimus. mergem sa ascultam si sa barfim. in orice ordine se nimereste.

proverbs are short sentences drawn from long experience.

one glass of water

Copy: Non-drinking water kills 8 millions persons a year.

Agency: BDDP & Fils
Creative Director: Guillaume Chifflot
Art Director: Fabien Nunez
Copywriter: Fabien Duval

spam

Agency: Duval Guillaume

Creative Directors: Peter Ampe, Katrien Bottez

Art Director/ Copywriter: Robin Stam

take the time to read the copy. it is hilarious. with spelling mistakes and all.

humour me

pentru ca ieri a fost cum a fost - cea mai trista zi din an, propun sa ne amuzam putin :D

fruits gone wild

mi-am luat niste suc, dar nu cred ca am stiut ce cumpar.

the gift that keeps on giving

i have a thing with rubik cubes. it seems other people are attracted to them too. 2 prints sighted in just one week.

small victories count too

(passing a Stonehenge-like structure)

Manfred: Modern architecture. It will never last.

hai sa vedem!

rap ta-ra-rum, rap-ta-ra-rum, da-ra-ra-rum, da-ra-ra-rum, rap ta-ra-rum
rap ta-ra-rum, rap-ta-ra-rum, da-ra-ra-rum, da-ra-ra-rum, rap ta-ra-rum
rap ta-ra-rum, rap-ta-ra-rum, da-ra-ra-rum, da-ra-ra-rum, rap ta-ra-rum

pi bune?

Copy: Makes other foods tasteless.

Agency: Euro RSCG Bucharest

Creative Director: Dejan Stajnberger

Art Director: Matija Vujovic

Designer: Arnaud Ducharne

medicover

Copy: When one is sick, another one works twice as much.

Agency: Cohn&Jansen
Creative Director: Andrei Cohn
Art Director: Alex Stanciu
Group Creative Director/ Copywriter: Catalin Rusu
Photographer: Carioca

winter ready

Agency: Publicis
Creative Director: Razvan Capanescu
Art Director: Bogdan Nestor
Copywriter: Mihai Ion
Photographer: Cosmin Gogu

foarte putine printuri fara prezenta umana reusesc sa fie placute. foarte putine idei reusesc sa fie impresionante fara sa iti tipe in fata. doi in unu.

e serios?

m-am trezit de dimineata si mi-am dorit sa nu pleci.

feel good inc.

nu va suparati!


sunt linistita.

sa ne amagim

so i have this decision to make. am ascultat, am comparat, am presupus, am reverificat. o data, de doua ori, de trei ori. am cerut parerea. am mai calculat, am mai comparat. mi-am lasat si ceva timp sa ma gandesc. cred ca m-am si decis. mai era totusi ceva. in cantar mai trageau greu gandul unei jucarii noi, al unei provocari atragatoare si inspaimantatoare. o schimbare care ma sperie devine instant o provocare and i can take a challenge.

pana aici totul e bine? in decision making mode am pornit sa cumpar ceva pentru sufletelul meu si sa vad un film. albastruinchisaproapenegru. m-am relaxat, am ras ce-am ras si m-a lovit finalul. am stiut. la fel ca o idee care incepe sa-ti palpite in creier. in this case i have the right answer. now i can sleep. really sleep.

evil me

today i came to work following a trail of blood. pe principiul decesului animalului de dincolo de gard, m-am bucurat sincer ca mai e cineva care sufera la fel de mult ca mine cand e vorba de combinatia dimineata-munca. cand i-am povestit artului m-a intrebat sugubat daca sunt singura ca urma e proaspata. poate era de aseara cand cineva s-a decis sa-si roada laba piciorului ca sa plece mai repede de la munca.

perfect female logic

if i am wrong then i am right.

al, fred and stan

are all natural.

sad, sad world

Copy: The world is in your hands. Treat it well. Merry Christmas from Toyota.

Agency: Saatchi&Saatchi

Creative Director: Nick Hine

Art Director: Daniela Nedelschi

Copywriter: Jorg Riommi

Illustrator: Ana Lemnaru

fara mine

v-am povestit despre mihaela. v-am povestit dar nu crez ca ne-am inteles. oricum aseara m-am vazut cu mihaela care mi-a povestit cum a fost ea la radio guerrila, duminica seara, la petrecerea cu coliva. razboiul sfarsitului saptamanii parties in style. asta ar fi trebuit sa facem impreuna - dar eu eram acasa si faceam sarmale. am regretat si mi-am inecat amarul in celebra ciorba de fasole cu costita si ceapa de la carul cu bere. bine, am si ras putin ca mihaela chiar stie sa povesteasca. ma intreb, daca scrie cineva despre tine sughiti?

la desert, am avut parte si de o surpriza - ca doar era ziua mea :D (ai, ce rusine!) galustele cu castane au venit insotite de o buburuza geniala (e un fel de incrucisare de buburuza cu pinguin, cu ochii si zambetul lui betty boop - adica m-a atins fix in sufletelul meu mic si straniu), venita de la roma si de promisiunea ca ne ducem si noi la un concert cand le piere din gat sarmaua menestrelilor.

acum io trebuie sa merg sa cumpar o carte plus o cutie de creioane colorate, sa fac ceva treaba, sa merg la curs si sa exist in general. toate astea pana imi trece senzatia ca m-am intors in viata altcuiva si ca viata asta a altcuiva se desfasoara cu sau fara mine cam la fel.

due to lack of interest tomorrow is cancelled. ca sa nu mai zic ca mi-a intrat la apa pulovarul meu de iarna, total chiristmasy, cu fulgi de nea si ornamente cu tot.

if you were a slab of meat what kind of meat would you be?

last day in london i felt like the meat you use in a meat soup. absolutely necessary for the soup's taste but in the end used for something else. i was the meat in a good nutritious soup created to make you get better. hug me, kiss me, love me - make me feel better then disappear, be consumed by something else.
later this evening i felt like a juicy piece of meat. i could see eyes getting bigger an bigger, sweaty hands grabbing - don't let that piece of meat get away! we'll turn every particle of it in goodies just for the pack. corner it, put it with the back to the wall and squeeze every last drop.
this piece of meat says fuck you! this piece of meat is not for your random use. this piece of meat has made its peace with its unfortunate situation, but it decides its usage conditions and its price. deal with it.

back

Copy: For the love of writing.

Agency: The Jupiter Drawing Room

Creative Director: Livio Tronchin

Art Director: Jamie Mietz

Copywriter: Johnathan Commerford

under the influence

londra in doar cateva fraze:

please mind the gap between the train and the platform edge

seek assistance

for your security and protection CCTV is operating in all underground stations

where are you from?

suficient cat sa te faca la fel de nebun as the poor british people.

azi toata ziua am dormit si am despachetat. imi vin in minte scurte secvente din cele 8 zile de londra. muzee, biserici, cluburi, magazine, mancare, oameni. m-am trezit gandindu-ma ba la expozitia living and dying de la british museum, ba la reducerile incredibile si magazinele monumentale. in continuare o sa mananc cu pofta patratele de after eight si o sa mai visez putin. amsterdam baby!

LDN

lenevesc in bucataria hostelului si ascult un episod din south park. azi am fost la stonehenge si-am umblat aiurea prin camden town - am fost sa papam. am inghetat si e un frig de nu imi vine sa ma intorc in camera - hostelul trei de pe lista e cam trist. am zis ca azi am fost la stonehenge? am gasit reteta perfecta pentru a evita scarba sarbatorilor: craciunul acasa si revelionul oriunde altundeva. i feel the joy. do you?