joi, aprilie 10, 2008

pouff!



Agency: Grey
Creative Directors: Stefan Vasilachi, Claudiu Dobrita
Art Director: Stefan Vasilachi
Copywriter: Claudiu Dobrita
Illustrator: Roman Tolici

detalii amuzante (forma lichidului, gandacii care conduc un gandac) si niste printuri reusite pentru un produs cat se poate de nepromitator.

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miercuri, aprilie 09, 2008

so easy



Copy: So easy to handle.




Agency: Grey
Creative Directors: Claudiu Dobrita, Stefan Vasilachi
Art Director: Razvan Ludu
Copywriter: Oana Gheorghe
Photographer: Tudor Cuciuc



i can agree the drill is easy to handle, but a bottle with stuff in it? aaaahhhh, so the drill is so, so so easy to handle that you can concentrate you attention on things that are not that easy to handle. but wait, why would you put a bike in a bottle??? why'd you have to go and make things so complicated?



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vineri, aprilie 04, 2008

zzzzzzzzzzzzzzzzzzz


Agency: DDB
Art Director: Bogdan Patriche
Copywriter: Catalin Manciuc
Illustrator: Alex Czipszer
e vina ei.

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luni, martie 31, 2008

pisica posedata

o tacere ciudata s-a asezat in jurul acestui spot. why is that?





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the best tomatoes get their due recognition




mai nou si tempo are blog. la plural.

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marți, martie 25, 2008

foreign languages





Senior Copywriter: Bogdan Muresanu
Copywriter: Mihaela Neatu
Art Director: Mircea Mocanu
Strategic Planner: Luana Bocai
Account Executive: Ana Dinulescu
Senior Account Executive: Daciana Negoita
Account Director: Mara Stoenescu


incep sa inteleg ce inseamna too many cooks in the kitchen. the prints do their job. totusi afacereza?

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luni, martie 24, 2008

the buddy theme




Copywriter: Laura Leonte
Art Director: Dinu Gojan
Creative Director: Emilian Arsenoaiei
Strategic planner: Raluca Borascu
A/V Production Director: Laura Georgescu
Account manager: Claudia Revent
oh, goodie a fine sense of humor. such a rare thing! congrats.
dupa varianta nu chiar reusita de anul trecut, olimpiadele graiesc. imi place pentru ca e haioasa si reuseste sa fie asa fara a calca in picioare oricare din taberele implicate (participanti, juriu - de public nu s-a luat nimeni pana acum! hmmmmm....).
oarecum in legatura cu imaginile de mai sus, parerea unui om care se pricepe.

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marți, februarie 26, 2008

visions of the apocalypse



Copy: Smoking kills 14,000 people every day.
Agency: Saatchi&Saatchi
Creative Director: Nick Hine
Art Director: Arturo Vittorioso
Copywriter: Jorg Riommi

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joi, februarie 21, 2008

obiceiuri





Agency: Mercury360
Creative Director: Liviu Turcanu
Art Director: Ionut Rusu
Copywriter: Adi Pasarica, Elena Negrescu

le vazusem de ceva vreme si mi s-au parut intelepte.

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miercuri, februarie 20, 2008

sa ne jucam frumos




de aici.

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miercuri, februarie 06, 2008

silence

Agency: McCann Erickson
Creative Director: Adrian Botan
Art Director: Catalin Paduretu
Copywriter: Andrei Fodolica
nu-mi dau seama in ce masura e vorba de produs si in ce masura e vorba de o idee buna. o idee buna care astepta un produs, ceva whateva. still good, though.

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ahaaa



Agency: Cohn&Jansen/ Ashley&Holmes
Creative Director: Andrei Cohn
Art Director: Alex Stanciu
Group Creative Director/ Copywriter: Catalin Rusu
Ilustrator: Mircea Ciobanu
my art knows better.

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luni, ianuarie 21, 2008

pi bune?



Copy: Makes other foods tasteless.


Agency: Euro RSCG Bucharest

Creative Director: Dejan Stajnberger

Art Director: Matija Vujovic

Designer: Arnaud Ducharne


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medicover




Copy: When one is sick, another one works twice as much.

Agency: Cohn&Jansen
Creative Director: Andrei Cohn
Art Director: Alex Stanciu
Group Creative Director/ Copywriter: Catalin Rusu
Photographer: Carioca

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winter ready


Agency: Publicis
Creative Director: Razvan Capanescu
Art Director: Bogdan Nestor
Copywriter: Mihai Ion
Photographer: Cosmin Gogu

foarte putine printuri fara prezenta umana reusesc sa fie placute. foarte putine idei reusesc sa fie impresionante fara sa iti tipe in fata. doi in unu.

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miercuri, ianuarie 16, 2008

sad, sad world



Copy: The world is in your hands. Treat it well. Merry Christmas from Toyota.

Agency: Saatchi&Saatchi
Creative Director: Nick Hine
Art Director: Daniela Nedelschi
Copywriter: Jorg Riommi
Illustrator: Ana Lemnaru

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joi, decembrie 06, 2007

calul cu nasu-n batista


Copywriter: Semida Duriga
Art Director: Cornelia Motaianu
Creative Director: Liviu David

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joi, noiembrie 29, 2007

dakino





Copy: Annoyed with Hollywood cliches?

Agency: McCann-Erickson
Creative Directors: Adrian Botan, Alexandru Dumitrescu
Art Directors: Andrei Tripsa, Ionut Pascu
Copywriter: Catalin Dobre
Photographer: Carioca

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marți, noiembrie 27, 2007

since 1961




Agency : Saatchi&Saatchi
Creative Director: Nick Hine
Art Director: Daniela Nedelschi - Arturo Vittorioso - Jorg Riommi
Copywriter: Jorg Riommi - Arturo Vittorioso

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luni, noiembrie 26, 2007

arhive



Agency: McCANN ERICKSON

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